Introduction
Several factors can cause page loading issues. For example, your site might lack sufficient online storage space or may not have a large enough memory cache.
However, one of the most critical mistakes in website design is neglecting to optimise images for web use. Poorly optimised images can significantly slow down your website, leading to decreased traffic and lost sales opportunities.
In the following sections, we’ll walk you through the importance of image optimisation, the steps to optimize images for the web, and the tools available to help you ensure your site performs at its best.
What is image optimisation?
Image optimisation involves reducing the file size of your images without compromising their quality during the compression process.
One of the common causes of slow website loading is the presence of images that haven’t been properly optimized. Large image files can bog down your site and consume excessive storage space.
Optimising images means resizing their resolution and reducing their file size. This process frees up storage on your website server, which can lead to faster page load times. As a result, your website becomes easier to navigate and offers a better user experience.
What tool does webcore recommend?
The free online tool that webcore reccommend is
Optimizilla
.
This online image optimiser uses an intelligent blend of top optimisation techniques and lossy compression algorithms to reduce the size of JPEG, GIF, and PNG images to the smallest possible file size while maintaining the desired quality.